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Outdoor All-Stars: Wylder Goods
In 2015, Lindsey Elliott and Jainee Dial were sick of the 鈥渟hrink it and pink it鈥 paradigm that dominated the outdoor industry. So they created , the first (and still only) online outdoor retailer for women that features an inventory vetted for functionality and sustainability. To learn more about Lindsey, Jainee, and a handful of other change-makers working to make the outdoors a more welcoming and vibrant place, check out The New Outdoor All-Stars.