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A first look at Swarovski's AX Visio binoculars.
A first look at Swarovski's AX Visio binoculars. (Photo: Tim Neville)

Swarovski鈥檚 AI-Powered Binoculars Tell You What You’re Looking At

Swarovski Optik just unveiled the world鈥檚 first set of smart binoculars. Our correspondent got to test them, and the results are groundbreaking.

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(Photo: Tim Neville)

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It was late fall, the Texas sun sufficiently merciful, and I was standing on a wood platform overlooking the humid, green core of Hazel Bazemore Park on the western outskirts of Corpus Christi. Though forgettable by most metrics, this 87-acre swatch of honey mesquite and lowland grasses ranks as one of the country鈥檚 richest and most diverse places to see migrating raptors. Three North American flyways converge here and by the time I鈥檇 arrived in early November, more than 1.2 million broad-winged hawks, turkey vultures, Mississippi kites, kestrels, and more had passed through, a record number for the second year in a row.

The park was a fitting testing ground for some super cool tech aimed largely at birders, still one of the of outdoor enthusiasts. I joined about a dozen of the country鈥檚 more influential bird nerds鈥攅ach of us armed with a pair of the , the most advanced set of binoculars in the world. , the Austria-based offshoot of the larger, highly secretive, luxury crystal brand, Swarovski, would not introduce them to the world until Jan. 9, 2024, and as such we were asked not to let other birders see them up close. That鈥檚 because the AX Visio can do what no other binocular or scope in the world on the consumer market today can do: tell you what you鈥檙e looking at, instantly, at least when it comes to virtually every known bird on the planet. The binos can also identify hundreds of species of mammals, and soon, butterflies and dragonflies. And that’s just the start.

鈥淚f you have a database on wildflowers or mushrooms or stars or whatever, we can train the system to identify them,鈥 Ben Lizdas, Swarovski Optik鈥檚 business development manager. 鈥淭he idea is absolutely for developers to be able to contribute to this. It鈥檚 limitless.鈥

The identification feat alone is groundbreaking, but so are the other tasks that the smart binoculars can handle. The AX Visio has a tagging feature that allows you to drop a pin on a certain subject or location, like a mountain goat on a distant ridge. Hand the glass to a friend and a reticle in your field of vision will direct the viewer to the exact spot you just pinned. Paired with a smartphone app, the binoculars can also stream a live feed to up to four other devices at a time (though they need to be within about ten feet of each other), so everyone on safari can watch the jaguar eat. The display projected directly into the viewfinder can also show a digital compass offering both cardinal directions and azimuth angles. It has an onboard camera, a GPS, and Bluetooth capabilities for firmware updates and app connectivity. To function fully, it needs no signal from anything whatsoever.

Of course, Swarovski optics aren鈥檛 cheap, think $3,000 or more, and neither is the AX Visio. With an MSRP at about $5,330, they are not for everyone. But after three days of playing with them in Texas, followed by another two weeks around my home in Oregon, I can say they鈥檙e a blast, intuitive, and offer all sorts of implications for birders, hunters, guides, travelers, and those who just like to navigate the natural world by name. 鈥淚 think there are applications that we can鈥檛 even imagine yet,鈥 says Janet Moler, a manager with Portland (Oregon) Audubon. 鈥淚 don鈥檛 recall anything on the market even close to this.鈥

At the moment, in Texas, I trained the glass on a flamboyant yellow bird with a sky blue head and a black throat that had materialized as if out of a Walt Disney film. I鈥檇 never seen a bird like it. The words 鈥淕reen Jay鈥 illuminated in a simple, unobtrusive orange font almost instantly along the bottom of the hyper crisp image. Suddenly I could appreciate this park a little more.

Swarovski’s AX Visio binoculars (Photo: Courtesy Swarovsky)

The Swarovski AX Visio Binoculars Basics

The AX Visio (a riff on something like 鈥渁ugmented-experience vision鈥) looks like a chunkier, more militaristic set of binoculars with 10×32 lenses, which, like all optics, translates to 鈥渉ow big by how bright;鈥 In the AX Visio鈥檚 case, 10x magnification with 32 millimeter objective lenses. That鈥檚 enough glass to collect sufficient light for most outdoorsy applications, though a little under-gunned for dimmer conditions, like in the thick of a rainforest.

Like all of Swarovski鈥檚 optics, the lenses are crafted to nanometer precision. But the real magic lies with a fiercely guarded mix of light-altering chemical coatings applied in as many as 50 layers to enhance clarity and contrast. So secret is the recipe for these coatings that Swarovski has opted not to patent them, a protection that would require the company to divulge its materials and methods. Better to let the competition spend the time and money trying to reverse engineer it all with lasers and gas spectrometers than to spell it out in a patent, or so the thinking goes.

Some of the experts on this trip, most of whom are on the front line of the birding world as dealers who sell optics to other birders, said they could see birders wanting a brighter lens, say 42 mm, but the smaller 32 mm glass saves on weight. That was necessary because a third optical barrel sits under the bridge linking the other two barrels near the focus wheel. This third barrel houses a 13 megapixel camera with a fixed 2.2 f-stop (and maximum exposure time of 1/125) that鈥檚 capable of shooting HD video at 30 to 60 frames per second. Figuring out how to pair a camera with the binoculars was key to the whole 鈥渟mart鈥 process.

鈥淧eople have tried to put cameras in binoculars before, but the technology was changing so fast that by the time it came out it was already obsolete,鈥 says Daniel Nindl, the company鈥檚 head of product management. Now the components are so small and the processors so robust that Swarovski Optik, which first began toying with smart binocular designs about a decade ago, felt confident enough to move into prototype stages about six years ago. In the end, engineers packed the AX Visio with 37 lenses, eight prisms, and nine electronic boards powered by a removable, rechargeable lithium battery pack. Combined with the 390 individual parts (think sensors, a gyroscope, magnetometer, accelerometer and more) all housed in a forest-green, IP68-rated moisture- and dust-tight body, the unit is about three pounds. Though it鈥檚 a bit of a beast, it feels great in your hands.

How Does The AI-Generated Identification Work?

The ID feature is well worth the heavy weight, especially when you consider some of the alternatives. I got into birding the way many others did during the pandemic, when I happened to look out my window to find a delightful little guy with a body as yellow as an Easter Peep sporting a jaunty black patch atop his tiny birdy crown. I went full analog and hauled out a dusty copy of , eventually landing on page 825, a Wilson鈥檚 warbler.

Though I鈥檓 not a serious birder, I鈥檝e learned a few very basic tricks that make identifying birds so much easier than that, namely the free Merlin Bird ID app. Merlin is a 鈥渕achine learning -powered bird ID tool鈥 put out by the avian gods themselves at the Cornell Lab of Ornithology at Cornell University. I take a picture of a mystery bird with my smartphone, record its song or enter its description, and Merlin will spit out a list of species possibilities. I use it almost every day just walking the dog.

This app, or rather the research and database behind it, forms the muscle behind the AX Visio鈥檚 ability to identify birds. Swarovski Optik obtained the rights to use the data and then figured out how to pack the hardware and software into binoculars that could make sense of it. The system includes a processor similar to one in your phone that powers an algorithm using a 鈥渘eural processing unit鈥 based on the Merlin app. In short, artificial intelligence.

What鈥檚 truly amazing is the sheer size of the bird reference library that the AX Visio鈥檚 AI can tap. On your phone, the Merlin app is so data-heavy with photos and sound bites that you have to pick and choose which 鈥渂ird packs鈥 to install based on your geographic location. Those packs narrow down the realm of possible birds to those the user is most likely to see in that particular area. For example, that鈥檚 717 birds for 鈥淯.S. and Canada: Continental鈥 and 810 birds for 鈥淐osta Rica.鈥 The AX Visio, meanwhile, can only identify birds by 鈥渟ight.鈥 That data set consumes less storage space than the full Merlin app and allows the binoculars to have an on-board reference library that essentially includes every bird from every bird pack鈥攔oughly 8,000 birds total. The processor needs no connectivity to access it. That means it can identify a satyr tragopan in a remote rhododendron forest in Bhutan as easily as a mourning dove in New York City.

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Understanding how this all unfolds is material for a graduate degree, but as a user, it couldn鈥檛 be more simple. To identify the green jay, I powered the unit on, waited for it to lock in a GPS signal, and turned the 鈥渕ode wheel鈥 to the bird ID function. Looking through the viewfinder, which included adjustable eyecups I could dial in to fit my sunglasses, a reticle appeared in the shape of a circle cut into four equal, curved segments. The more the bird can fill that circle, the higher the confidence in the AI result. Holding the binoculars naturally, you can toggle the size of the circle by depressing a button using a right forefinger.

A second, adjacent button acts like a shutter release on a camera. Once I had the jay lined up in my sights, I depressed the second button halfway, and the unit鈥檚 autofocus took over. Depressing it the rest of the way, the unit took a picture that was automatically uploaded to my paired iPhone 12 and then produced an ID readable directly in the viewfinder. All four segments of the circle had grown thicker, like a font in bold, signaling a high-confidence result. The fewer segments in bold: the lower the AI鈥檚 confidence in its result.

The system isn鈥檛 perfect. The unit couldn鈥檛 decide if a seagull was a laughing gull or a Franklin鈥檚 gull鈥攊t kept alternating between the two each time I hit the release. Ideally, the viewfinder needs to be filled with 224 x 224 pixels, though the minimum it needs is 100 x 100. Other times, it tested my own limitations. A hummingbird showed up and it was difficult to get a clear, stable shot of it that filled the circle. I tried anyway and the unit said it couldn鈥檛 recognize it or it wasn鈥檛 in focus. When I did get a decent shot of the bird face-on, the AI thought it was an Allen鈥檚 hummingbird when the birders all knew it was actually a Rufous. The differences between the two are difficult for beginners to distinguish and boil down to the shape of the tail feathers.

鈥淭o be fair,鈥 said Clay Taylor, a naturalist who joined Swarovski Optik in 1999 as the division鈥檚 first in-house bird specialist, 鈥渆ven (famed ornithologist) David Sibley would need to see its back before he could tell you what it is.鈥

Other times I was shocked the AI could make sense of what I fed it at all. A raptor rocketed by and I fired off a sloppy shot. The unit called it a northern harrier, correctly. In the most comical, extreme example, perhaps, a bird never seen anywhere north of Panama suddenly showed up in downtown Corpus Christi, having likely hitched a ride on one of the many ships that come into port鈥攁 vagrant in birder-speak. The AI must have overridden what its own GPS said it couldn鈥檛 possibly be (or perhaps the unit couldn鈥檛 lock in a solid GPS signal among the buildings) and identified it as a cattle tyrant, a fly-eating fiend with a yellow breast and olive-brown back that had found an endless feast in a blue downtown dumpster. Soon hundreds of people from all over the country had gathered around this greasy trashcan to catch a glimpse.

Additional Features

I played with the other functions over the next few weeks. The location tagging setting led me right to a vermillion flycatcher a friend had spotted on a fence. Another time, I put it on mammal mode and drew a bead on a shih tzu walking down the beach, but all it could say was 鈥渄og.鈥 One day, for giggles, I pointed it at my teenage daughter. 鈥淗uman,鈥 it said, though the state of her habitat would suggest otherwise.

I wondered if hardcore birders who already know hundreds of species by heart would have a need for something like this, and the answer is maybe. 鈥淲e can all go someplace new and be totally lost,鈥 says Diane Porter, co-founder of . Moler of Portland Audubon agrees: 鈥淭here were many birds in Texas it identified when I didn鈥檛 have a clue,鈥 she says. Having a pair to share among a group seems ideal, like an outfitter that equips its trip leaders and guides with a set to help clients see an owlet in the redwoods or a lion snoozing in the shade.

I shot a video of one egret bullying another in a pond and took pictures of distant buildings with architectural features I thought were cool, which was easy since I didn鈥檛 have to put down the binoculars and take out my phone or a camera. Though I enjoyed the photo function, it still can鈥檛 compete against a dedicated camera with, say, a 600 millimeter lens. 鈥淣o way will it replace my big camera,鈥 Porter says.

The most exciting features, however, may be the ones to come. The mode wheel already includes two empty slots ready to be claimed by future functions (which will also be open to third party developers). Perhaps one day one will go to the names and elevations of distant peaks or even climbing routes to the top. Maybe plane spotters will find a way to use it. In the meantime, there鈥檚 no doubt they鈥檙e game changers for many.

Personally, I鈥檇 kill to own a pair for the sheer amount of joy I got out of the Genesis-like gift of being able to give names to these delicate, gorgeous marvels of the world, and for the way that knowledge enriched my time in Texas, expanding doors and introducing me to others. (Like those 1.2 million raptors spotted at a tiny park for starters.)

鈥淚t鈥檚 a revolutionary product,鈥 Moler says. 鈥淣ow when a person walks in and says, for that price, those binoculars should identify the bird for you, I can say, they do.鈥

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