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Today, you must engineer your viral video.
Today, you must engineer your viral video. (Photo: Max Kulich)

Rex Pemberton’s Plan for Viral Glory

One man鈥檚 slightly deranged quest to Bodhi his way to a must-see YouTube clip

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Today, you must engineer your viral video.
(Photo: Max Kulich)

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Going viral isn鈥檛 what it used to be. It鈥檚 no longer enough to simply catch something surprising on camera. (Remember 鈥溾?) Today you must engineer your video, whether by training a rat to carry a slice of pizza into a subway station or using a green screen to conjure a bear chasing a snowboarder, as Australian production studio Woolshed admitted doing last July.

This fall, Aussie daredevil took video engineering to a new level. In 2015, when Pemberton saw 颅Robbie Maddison rig his dirt bike with a pair of water skis to ride waves in Tahiti (24 million views), a totally un颅reasonable idea took hold. In Pemberton鈥檚 words: 鈥淣o one鈥檚 ever transitioned from a parachute to surfing!鈥澛

So Pemberton reached out to sponsors鈥攊ncluding 国产吃瓜黑料 Television鈥攁nd in September unveiled a Russian nesting doll of crazy stunts involving a helicopter, a surfboard, a para颅chute, and the distinct possibility of a disastrous wipeout. Here鈥檚 how he .

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Waiting Game

Pemberton and his crew of 16 holed up at Australia鈥檚 Jarosite Reef, in Torquay, Victoria, for ten days to catch the right conditions.

Quick Exit

Pemberton jumped from a helicopter hovering at 3,500 feet, positioned more or less 颅directly above the swell line. Strapped to his waist: a hefty six-foot surfboard. (It smacked him in the face on the test run.)

Aerial Maneuver

Right after he jumped, Pemberton鈥檚 parachute deployed. It was designed to glide at a maximum 30 miles per hour, the approximate speed of the ten-foot waves he was pursuing.聽

Moment聽of Truth

Once 颅tracking a swell line, Pemberton pulled a cable on his chest to cut away from the canopy while simultaneously turning 90 degrees to the side. 鈥淥ne wrong move and I could have gotten wrapped up in the canopy and bashed into the reef,鈥 he says.

Sweet Victory

Against all odds, he landed on the wave and managed to ride it for 400 feet while the cameras captured every Internet-worthy second.

Jumping聽the Sharks

Three ways Pemberton鈥檚 stunt聽could鈥檝e been even crazier

  1. A blindfold. (Not just on him, but on the helicopter pilot, too.)聽
  2. Lit sticks of dynamite taped to his hands. 鈥橬uff said!聽
  3. Sharks. The observation boat could have chummed the waters near the聽reef prior to the jump

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