国产吃瓜黑料

GET MORE WITH OUTSIDE+

Enjoy 35% off GOES, your essential outdoor guide

UPGRADE TODAY

Image
(Photo: SHIFT/Won't Take SHIFT Anymore)

What Happened at the SHIFT Festival?

A public condemnation of the SHIFT Festival's attempts to promote diversity, equity, and inclusion is indicative of broader issues in the outdoor industry

Published: 
Image
(Photo: SHIFT/Won't Take SHIFT Anymore)

New perk: Easily find new routes and hidden gems, upcoming running events, and more near you. Your weekly Local Running Newsletter has everything you need to lace up! .

Sarah Shimazaki, a 27-year-old communications strategist from Oakland, California, first heard about the Emerging Leaders Program (ELP) on Instagram. The program, which trains聽a culturally diverse group of young outdoor leaders, is聽run by the聽, a nonprofit聽commonly known as SHIFT after its conference, the SHIFT Festival. Founded in 2013, SHIFT聽aims to bolster the coalition of stakeholders working to protect public lands. It names fragmentation and lack of diversity as major threats to the movement鈥檚 success. Through the annual SHIFT Festival and the ELP, three days of preparatory activities before the event, the organization aims to advance and revitalize the conservation movement and elevate underrepresented voices to join the conversation.

On SHIFT鈥檚 website, Shimazaki saw photos of people of color,聽read that cultural relevance was one of the organization鈥檚 main pillars, and that it was committed to diversity, equity, and inclusion (DEI) in the outdoor industry. She聽thought the ELP would be a great opportunity to be recognized for her work and meet others who understood the importance of including race, gender, and sexual orientation in conversations about the outdoors. She applied and was accepted.聽(Afterwards, the Center for Jackson聽Hole also contracted Shimazaki to lead a storytelling workshop during the ELP, for which she was paid.)

Yet when she arrived in Jackson, Wyoming,聽in October 2018, Shimazaki found an environment that was less than welcoming. She expected her fellow ELP cohort members and SHIFT staff to have a baseline understanding of DEI issues. Instead, she says that people of color, who made up more than聽half of the cohort,聽were asked to educate white participants about race. She remembers being asked continually by other participants why race was included in conversations about public lands. 鈥淚t felt like we had to justify our existence in that space,鈥 she says.

She and other people of color聽also experienced microaggressions and, in some cases, open hostility.聽She felt her voice was silenced, except when her stories could be used to benefit the organization, such as speaking on panels in front of conference-goers and donors.聽For example, during what Shimazaki describes as聽a trust-building activity during ELP programming,聽participants were asked to discuss the question聽鈥淲hat do you need to feel seen, heard, and validated?鈥 Shimazaki recalls being in a group with another woman of color, two white men, and a white woman. As they discussed the question, she noticed that the men, who were charged with taking notes, didn鈥檛 write down her contributions or the contributions of the other women in the group. Yet聽when it came time to choose a representative to present the group鈥檚 findings, they nominated Shimazaki.聽鈥淟ooking back, it was a clear example of what we went through, where it felt like people weren鈥檛 hearing us and we were being silenced,鈥 she says. 鈥淲hen it came time to actually put someone in front to represent the group, you point to the people of color to be tokens, the face of your project, campaign, or organization, but that person did not have an equal say in the final product,鈥 she says.聽

Shimazaki wasn鈥檛 alone in her聽experience. Jasmine Stammes, who works for a national environmental nonprofit,聽was one of two black women聽in the 2018 ELP program. In two聽, she described experiencing her first panic attack when Christian Beckwith, SHIFT鈥檚 executive director, who was then in charge of the ELP, mentioned he had no formal DEI training when participants asked him about it during the program. She says聽the panic attack聽was the result of days of repeated negative experiences鈥攑articipants鈥 offhand comments聽questioning the inclusion of race in conversations and聽the event proceedings, unanticipated requests for emotional labor聽by people of color,聽an unfair share of leading panels, and the misgendering of individuals.

On November 5, 2018,聽17 people鈥12 of that year鈥檚聽ELP participants, one 2017 ELP alum, two former SHIFT employees, and two 2017 SHIFT attendees鈥攕ent a聽 to the organization鈥檚 board of directors recounting the unsafe environment and the聽harm they experienced as a result of their participation in Center for Jackson Hole聽programs聽and called聽for Beckwith鈥檚 resignation. This聽group聽believes that the organization鈥檚 pattern of structural and leadership shortcomings can be traced back to Beckwith.聽In their letter they wrote: 鈥淓LP is in its third year and Mr. Beckwith has failed repeatedly to make the necessary changes to meet the goals of the program, despite generous feedback from both previous and current participants.鈥

The Center for Jackson Hole鈥檚 board confirmed receipt of the letter on November 6 and sent an聽 on December 21 that acknowledged the serious nature of the group鈥檚聽experiences and outlined a series of planned changes, such as requiring DEI training for all staff and board members, including Beckwith, restructuring the program鈥檚 leadership and curriculum, and placing Beckwith on a performance-improvement plan. The board also noted that聽it stood by Beckwith, saying that the ELP exists thanks to Beckwith鈥檚 鈥渧ision, tenacity and passion,鈥 and adding聽that it is聽one of the few programs to bring together聽leaders from various industries聽to influence conservation and outdoor-industry conversations. The board聽said聽that it聽had received a number of letters in support of Beckwith. (Full disclosure:聽翱耻迟蝉颈诲别听contributor Frederick Reimers is a board member.)聽The letter was the last communication between the board and the group of 17.

鈥淟ooking back, it was a clear example of what we went through, where it felt like people weren鈥檛 hearing us and we were being silenced,鈥澛燬himazaki聽says.

While Beckwith remains executive director, he no longer oversees the ELP. In February, the board appointed聽, an Oakland-based pediatrician and 2018 ELP participant, as聽the new ELP director.聽Green says the hostility during the ELP and SHIFT Festival聽went both ways, and that there were many opportunities for participants to speak up and voice frustrations in a constructive manner. In March, he created an advisory council comprised of ELP alumni to incorporate their feedback into future programming. But the group of聽detractors聽didn鈥檛 feel the response was adequate.

Then, in early April, as the application period for the 2019 ELP closed, the dispute went public. The group of 17 launched a campaign鈥斅(WTSA)鈥攁nd began sharing its聽stories on Instagram. The group聽felt a responsibility to inform future participants and ensure they didn鈥檛 鈥渋nherit the same systems of oppression,鈥 says Bam Mendiola, one of the co-organizers, who uses gender-neutral pronouns. 鈥淲e know we鈥檙e not the first and we won鈥檛 be the last to be tokenized in the name of DEI,鈥 they say.

SHIFT addressed the controversy in an April 12 newsletter聽and published an聽 and a聽, sharing the organization鈥檚 side of the events. In June, they also published an on their聽site, outlining their perspective on what happened.

The dispute has rippled through the broader outdoor community. In April, the聽, a nonprofit education organization that helps facilitate the ELP, decided not to renew its contract with SHIFT. It concluded that its relationship with the Center for Jackson Hole聽鈥渄oes not support an inclusive and productive learning environment for participants.鈥 Three ELP alums who had been appointed to SHIFT鈥檚 board of directors in the spring聽resigned in April.聽Not long after,聽the coalition also sent a letter to the Jackson Hole Travel and Tourism Board, a major sponsor of the SHIFT Festival, urging it to stop funding from the conference. In May, the Travel and Tourism Board reiterated its聽full support of SHIFT.聽

As the conversation has spread, accusations have flown in both directions. Both sides have accused the other of bullying and 鈥渨eaponizing鈥澛爐heir words.

The Center for Jackson Hole聽says that, in hindsight, there were things it聽could have been done better聽but participants were prepped with pre-SHIFT conference calls and given ample opportunities during the program to voice frustrations and opt out of activities such as panels.聽The board聽says there were also 鈥渇actors out of our control鈥 for why the program went awry. Specifically, it聽claims that聽certain participants arrived in Jackson with an agenda to disrupt the program and the SHIFT Festival. Board chair聽Len Necefer, who鈥檚 a member of the Navajo Nation, said he did his best to triage the situation, along with other board and staff members.

Necefer also says that attempts to reach out to some members of the WTSA coalition were rebuffed. He聽and fellow board members were told they weren鈥檛 capable of holding a safe space or moving the conversation forward. Some asked not to be contacted, so the board chose to respect their privacy, except when聽called out directly on social media. (Mendiola denies this, saying that board members did not follow up with them as promised.)

Some members of the WTSA聽coalition聽felt their complaints fell on deaf ears. 鈥淲e were hoping that as victims of racial violence, we would be believed and protected,鈥 says Mendiola. Some felt the board鈥檚 response left no avenue for further communication or any mechanism to hold SHIFT accountable for the promised changes, and that SHIFT was painting the coalition as a group of angry disrupters in its public statements. For example, in a聽statement published on SHIFT鈥檚 blog, the board wrote:聽鈥淲e feel it鈥檚 critical to establish an important precedent for others who might contemplate similar work, but who, upon learning of our experiences, are dissuaded from doing so for fear that their actions could be framed, out of the larger context, in a way that is fundamentally wrong.鈥

For people in the outdoor industry, the dispute has raised concerns.聽, an assistant professor of environmental studies at the State University of New York at Potsdam,聽where she teaches about聽equity in the outdoors, wrote聽a letter in support of the WTSA group in April. She sees a fundamental conflict at play. 鈥淏eckwith鈥檚 foremost concern is the conservation movement,鈥 she says. 鈥淚f you are concerned with DEI, you have to prioritize the lived experiences of individuals from vulnerable communities. The framework he鈥檚 set up isn鈥檛 compatible with that.鈥

At the center of an increasingly complicated debate is the question: Did聽SHIFT misrepresent its commitment to DEI?


In the聽, SHIFT states: 鈥淒EI is not a tangential issue we address. It鈥檚 part of our perspective, and fundamental component of how we approach our work.鈥澛燳et聽in the recent rush to embrace DEI, organizations like SHIFT have stumbled as they navigate this new terrain without a map or framework in place.

鈥淲hen you ask, 鈥楢re you doing DEI work?鈥 they say, 鈥榊es, we鈥檙e doing it. We don鈥檛 think that anyone should be left out. We care about black and brown people. We care about immigrants.鈥 But they don鈥檛 realize how far they have to go to do this work effectively,鈥 says聽, a DEI consultant not involved in the SHIFT dispute.

Earlier this year,聽Camber Outdoors stirred up a similar debate when its聽equity pledge co-opted the work of , founder of the African American Nature and Parks Experience, and others who have laid the groundwork for a more inclusive outdoor industry. Camber鈥檚 missteps and the current SHIFT standoff intensified long-standing divisions in the outdoor industry and questions about how to approach DEI work. 鈥淭his SHIFT experience ignited these things. But聽having worked as a Native American in the outdoor industry, these fault lines have been there for quite a while. It鈥檚 not like they just appeared,鈥 says聽Necefer.

Organizations need to build a culture where critical feedback is welcomed, even craved, rather than seen as a punishment.

Part of the challenge of DEI work stems from the fact that there鈥檚 no standardized curriculum or one-size-fits-all approach, nor should there be,聽Thompson says. Many organizations and leaders embrace diversity first, especially those just getting started. It鈥檚 a visible and tangible concept. They may recruit people of color to join their聽board of directors, speak on panels, or join the staff to change the physical makeup of who鈥檚 represented.

But gathering a diverse group of people in a room isn鈥檛 enough. Leaders need to change the organizational culture to support marginalized voices and curb underlying injustices that may continue to occur. 鈥淚f you still have a place that鈥檚 really upholding white,聽cis,聽heteronormative聽culture, and then you have a bunch of people now immersed in that toxicity but don鈥檛 have the power yet to institutionally change the environment,鈥 it can cause harm, Thompson says. 鈥淚 think that might be what we鈥檙e seeing at SHIFT.鈥

Thompson says there鈥檚 no universal聽approach to DEI, but there are key foundational frameworks, and it鈥檚 essential to focus on the equity part of the equation. It focuses on 鈥渢rying to undo the effects of oppression, bias,聽bigotry, and discrimination on聽marginalized people,鈥 he says.聽鈥淚t鈥檚 the practice and result of fairness.鈥 However, he notes that most organizations aren鈥檛 yet ready to center on equity.

Organizations need to examine how they present themselves and the impact of their actions, regardless of the intent, says Thompson. If organizations continually lean on people of color to teach and share their stories, they may be exploiting those individuals鈥 trauma for educational purposes. If people of color and those from other marginalized identities enter an environment they believe is safe, there鈥檚 a potential for significant damage when the organization doesn鈥檛 protect them. 鈥淭he harm can be greater if you鈥檙e not prepared for it,鈥 says Thompson.聽

Necefer聽says SHIFT is a conservation organization. 鈥淒EI has been an important piece of all the work we do, but it鈥檚 not our expertise,鈥 he says. Still, he acknowledges that SHIFT needs to discuss how it approaches DEI. SHIFT hired a DEI consultant for a one-day training session for all staff and board members in April. Beckwith began ongoing聽formal DEI training in聽December.

SHIFT is moving forward with preparations for the 2019 ELP program and conference, which will take place in October. Green plans to conduct more formal conversations with applicants so both parties can determine if the program is a good fit. He鈥檚 standardizing interview questions, sticking with questions about work, and steering clear of anything that鈥檚 too personal (like a family member鈥檚 battle with a terminal illness) or could be perceived as extractive (like a person鈥檚 specific experience based on their race or gender identity). He鈥檚 revamping the ELP curriculum and building in structured tools and opportunities to allow people to opt in or out of conversations.聽

Yet, with the dispute stalled, it鈥檚 not clear what鈥檚 next for the WTSA coalition.

Shimazaki says she鈥檇 like to see SHIFT take a year off from the ELP and investigate all the factors that caused harm to her cohort. She鈥檇 like to see SHIFT engage an outside mediator to broker communications. Necefer hopes 鈥渢he individuals that feel harmed by the situation are able to have dialogue.鈥 He also sees a broader discussion on how people and organizations in the industry engage in and resolve conflict.

Thompson thinks this is a learning opportunity, albeit one at the expense of marginalized people. 鈥淗ow do we call people in versus call people out is one of the big questions,鈥 he says. And when harm is done, organizations must聽consider restorative justice, practices that resolve conflict in a cooperative and constructive way, where those harmed feel justice has been served and offenders take responsibility for their actions.

He says that organizations need to build a culture where critical feedback is welcomed, even craved, rather than seen as a punishment, and where people actively seek mentorship and equity coaching鈥攂efore conflicts arise.

Corrections: (04/30/2025) The story has been updated to disclose that Sarah Shimazaki was paid on contract by the Center for Jackson Hole to facilitate a storytelling workshop during the Emerging Leaders Program. Shimazaki applied for the ELP before being approached for the workshop, and the workshop was not one originally mentioned in the article.
Lead Photo: SHIFT/Won't Take SHIFT Anymore

Popular on 国产吃瓜黑料 Online